Embrace the Chill - Apply for Tourism Tasmania’s ‘Winternships’

28 May 2025
 

Creative Agency: Red Havas
Media Agency: Starcom

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From babysitting Tasmanian devils to skippering a floating sauna .

Tourism Tasmania has launched Winternships, an Off Season activation inviting Australians to undertake a Tasmanian internship experience, designed to help them become winter people.

The campaign follows the success of last year’s Odd Jobs and continues the brand’s playful approach to celebrating winter in Tasmania.

Winternships was developed by HAVAS Red, supported by Starcom, Orchard and BMF. 

Comedian, Writer and Actor, Celia Pacquola, was recruited to take on a series of Winternships, from babysitting Tasmanian devils to skippering a floating sauna.

The campaign is also launching in Singapore with one resident will be selected for a sponsored six-night winter escape.

“We know Australians don’t love winter, with 68% wishing the season away – but down here, we know how to do it differently," said Lindene Cleary, CMO, Tourism Tasmania.

"With Winternships, we’re turning the coldest season into the most invigorating one, giving Aussies the chance to trade doona days for devil-sitting and fragrance foraging.

"Off the back of Odd Jobs, we’re once again showing the country that Tassie doesn’t just embrace winter – we make it something to look forward to.”

Winternships open for applications until June 17:

Sauna Skipper - Kuuma Nature Sauna
When temperatures dip, so do Tasmanians. As a Wintern, you'll be responsible for keeping the floating sauna toasty enough to make dunking into the icy North West Bay water worth it. One minute, you're human gazpacho. The next, you're a sizzling
slow roast. It might look a little different to the snug winter lie in you’re used to but in Tassie, not a minute of this season is missed.
Devil Sitter - Devils@Cradle
Clock in at 4pm for the only babysitting job that doesn't require Bluey on repeat – looking after Tasmanian devils. As a Wintern, you will be keeping a watchful eye on the wide-awake devils who'd rather stay up all night having a yarn than
hibernating through their social life. Forget lullabies, tone-deaf applicants ready to communicate exclusively via screech are welcome.
Goat Doofer - Hideaway Farmlet
Think winter is a slow season? Not for Tasmanians. As the Goat Doofer Wintern, your job will be helping put on a mini music festival. At a farmlet. In a place called Penguin. Home to a herd of vibe-seeking miniature goats. Get ready to enjoy the tiny, ridiculous and – very possibly – only Goat Doof in the world. You'll keep the mini goats on their best behaviour as they prepare for this truly unique bush doof.
Trail Trialler - Blue Derby Pods Ride
Blue Derby Pods Ride is seeking a Wintern without training wheels to spend two days off-road and off-grid, racking up KMs around the legendary mountain bike trails in Derby. You might leave with legs more ‘wobble’ than ‘walk’ but you’ll learn that being off-road and off grid during the Off Season is the ultimate way to grip winter by the handlebars.
Calf Concierge - Borradale Stanley
In Tasmania, winter isn’t endured - it’s embraced. At Borradale Stanley that means waking up before dawn, pulling on your gumboots, and stepping into a paddock where the newest members of the farm are finding their feet. You'll need 20/20 vision to standby on maternity watch in case a calf is about to make its grand entrance. Then, it’s time to help out the smallest residents of the farm and give our lambs extra care. You’ll be bottle-feeding them, keeping them warm and helping them find their footing - one tiny hoof at a time.
Scenic Seat-Warmer - Gorge Scenic Chairlift
Tasmanians are brave people – unfazed by heights and rarely rattled by a little winter weather. While the rest of the country is curling up indoors, Launceston's Cataract Gorge is transforming into a real-life dreamscape. As the Wintern, you’ll be responsible for making sure the historic Chairlift is running smoothly - if the views don’t take your breath away, the fresh cold air is guaranteed to!
Tunnel to Table Taster - Tunnel Hill Mushrooms
In Tasmania, we prefer to grow winter feasts rather than get them delivered in a soggy takeaway bag. At Tunnel Hill Mushrooms, a Tunnel to Table Taster Wintern is needed to grow, pick and prepare the award-winning mushrooms cultivated
inside an old railway tunnel. 
Barrel Butler - McHenry Distillery
As Australia's southernmost distillery, McHenry has climates so close to Scottish conditions that you may start hearing the wee sounds of bagpipes rolling over the hills. If learning how to make the kind of whisky that'll whack some hair on your
chest sounds like your kind of thing – this is the Winternship for you.
Fragrance Forager - Undersong Perfumery
o In Tasmania, the coastal air in winter carries a sharp, tangy saltiness that feels fresher and more biting, as if the sea breeze has been intensified by the chill. Your job, as the Wintern, is to help bottle up that silent scent of the season.
Candidates with a keen sense of smell will be favoured.
Splinter Specialist - Huon Pine Shop and Creative Paper Tasmania
 In Tasmania, there's a certain respect for things that take time and winter just happens to be the most creative season for craftsmanship. At Huon Pine Shop, woodworkers whittle winter away in the best smelling workshop in Strahan and
now it's your turn to chip in, learning about everything from crafting Huon Pine apples, to making paper from twigs and offcuts. If you're good with your hands and keen to touch some timber - apply for this woody Winternship that'll have you beaming with productive pride.

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