
Anthony Gregorio, Sue Squillace, John Rizoski.
Anthony Gregorio has been appointed executive chairman, ANZ, of Attivo Group, an integrated group of agencies.
The former CEO at Saatchi & Saatchi Australia and CEO of Havas Creative Group ANZ joins an established leadership team headed by Sue Squillace (Attivo ANZ CEO and Mediahub ANZ CEO), John Rizoski (Attivo Group ANZ chief operating officer), plus Cam Murchison (Attivo Global CEO).
“The past two years with the talented team at Tumbleturn (Marketing Advisory) have been incredibly rewarding,” said Gregorio.
“This new role is especially exciting because it brings together my background in growing agencies with the strategic insights I’ve gained through consulting. I have deep respect for Cam, Sue, John and the independent, entrepreneurial culture they’ve built at Attivo across a range of agency services. It’s a great opportunity to get back to what I love doing most.”
Squillace and Gregorio have a working relationship going back to Publicis Groupe, where they worked side by side on a range of integrated clients and leading brands.
The ANZ-focussed leadership frees Murchison to focus on global growth and acquisitions.
“I’m excited to welcome Anthony to our expanding team, at a time when his client-focussed approach teamed with strong marketing consultancy experience, will bring great benefit to our clients’ business growth, and widen our broader market appeal,” Murchison said.
“Bringing Anthony on board to work side by side with Sue and John are part of Attivo’s belief in supporting our individual and respective agency brands to set their own determination, with strong collaboration and sophisticated shared services behind the scenes.
“In addition, having both Sue and Anthony work closely on cross-agency and cross-client opportunities will provide focused local leadership while I continue to look to develop growth opportunities in new markets.”
Squillace said she’s excited to have Anthony’s strong business experience to help grow Attivo's agency brand propositions including Mediahub, 303 MullenLowe, Tonic, Farrimond and Gorilla across Australia and New Zealand.
“I’m also really looking forward to working alongside Ant again – we share similar values and a drive to grow clients’ business by working effectively and efficiently through the line. I have no doubt he’ll make a strong impact across the group,” she said.
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