Madeleine Leonard.
Independent agency Bastion has appointed Madeleine Leonard marketing manager.
Leonard, who will report to ANZ CEO Cheuk Chiang, was most recently at dentsu.
“I’ve long admired Bastion’s bold ambition to put brands, organisations and people in a position of strength, constantly looking for ways to solve challenging client problems,” she said.
“Joining a business that values client centricity, creativity, agility and people so highly is energising, and I look forward to helping drive the next chapter of growth.
Chiang said the appointment signals a new chapter in how the agency tells its story.
“Her breadth of experience from integrated marketing and executive alignment to internal engagement and communications makes her a powerful asset as we sharpen our focus on sales and marketing to fuel our next phase of growth.”
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