McCain.
Frozen food company McCain has put its creative pitch on hold, AdNews can reveal.
The account went to pitch in January.
“We’re looking at our priorities for FY26,” said Mark Roberts, McCain Foods director of sustainability, risk and corporate affairs ANZ.
Cummins&Partners has held the creative spot since 2017, while PHD Australia remains McCain's media agency since its appointment in February 2024.
McCain is one of Australia’s most recognisable foods brands and competes in frozen potato, frozen pizza, frozen vegetables and frozen meal categories.
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